How To Choose A Corporate Event Venue


Whether it’s a seminar, conference or ceremony, if you’ve planned a corporate event before you’ll know that it’s no easy feat. Speakers and sponsors require locking in, and then there’s perhaps the biggest element of all: the actual venue for the event. The venue is what largely dictates the success of any event, corporate included.

To make your job easier, here is a rundown of factors that need careful consideration when it comes to planning a corporate event. Tick all the boxes below and your conference or seminar will be set up for success.

1. Size

First and foremost, you need to make sure that the venue will fit the number of expected attendees. Perth’s Willow Pond offers three Seminar/Conference Rooms, with an option for every conference size.

The Willow and Wisteria Seminar Rooms can each accommodate up to 200 guests, and offer theatre-style seating, or round guest tables that seat up to 10; however an open front seating plan where tables are set for eight people ensures that no attendees end up having their backs to the presenters.

Planning a smaller event? The Brodie Seminar Room at Willow Pond is perfect for up to 60 guests, also offering a choice between theatre-style or round-table seating. Alternatively, depending on the number of attendees, the Willow Pond staff can arrange the Brodie Room’s tables to be U-shaped, classroom-style or board-room style, helping to create the setting you had in mind.

Ultimately, a well set-up room maximises engagement between the presenter and attendees, while also encouraging a great networking opportunity for likeminded attendees.

2. Accessibility

The last thing you want is for attendees having to make a hair-pulling commute to the venue, a factor that may also deter potential attendees. Make sure to enquire whether there is parking onsite or nearby – and whether or not this is free, so that attendees are well informed prior to the event. Public transport that makes getting to and from the event with ease is a bonus, as is venue that’s easy to get to from the city; only 20km south of the city, Willow Pond ticks both these boxes. Disabled access is also a non-negotiable.

3. Facilities

To save you the hassle and extra costs of outsourcing equipment like microphones and display screens, find out whether the venue is actually set up for conferences and seminars. Wi-Fi is also important so that they day runs smoothly for everyone, and a podium or stage will ensure that the presenter can actually be seen by the attendees…you want no cause for complaints.

4. Cost

It’s important to have the venue aware of your budget from the get go. Willow Pond offers a range of conference packages, with something for every budget that never compromises on quality.

5. Accommodation

If you’re hosting guests from interstate or overseas, accommodation near the event’s venue is a must. Willow Pond is close to the city, and so attendees will be spoilt for choice when it comes to finding somewhere to stay that’s within their financial means.

6. Catering

To minimise the number of parties requiring coordinating for the event, why not choose a venue that offers onsite catering? Willow Pond offers catering for all kinds of functions, putting you at ease that attendees and presenters won’t go hungry, and nor will they complain about the food!

Clearly there’s a lot to organise when it comes to coordinating a corporate event. That’s where we come in. At Willow Pond, leave your event to us, and you’ll have peace of mind that you’re in good hands. Get in touch with us today to find out how we can get the ball rolling, hiccup free, for your next successful corporate function.